Not many companies are on the cutting edge of progression and innovation quite like ELEANOR. Despite being a fairly new company, its tastemakers have earned more than a fair share of accolades in a brisk five years, including being on the A-List as The Ad Age 2024 Production Company to Watch.

ELEANOR’s influence reaches both US and UK shores, and with an operation of that scale comes an even greater need to have the best tools for sharing reels, tracking sales, and ultimately winning new business.

We reached out to Sophie Gold, President of ELEANOR, to learn more about how Simian fits into her workflow, as well as why it was her first choice when deciding on a media sharing platform for her company.

What made you choose Simian when you launched ELEANOR? Had you worked with Simian prior to founding your company?

When I launched ELEANOR, I was determined to establish a production company that operated at the highest level of excellence, not just creatively but operationally as well. I had never worked with Simian but from the initial demo and conversations with the team I felt the platform’s capabilities were far more superior to the other platforms that I had worked with.

What’s been your experience with Simian in terms of responsiveness and client service?

The responsiveness and client service have been stellar. Whenever we’ve had questions or needed support, the Simian team has been prompt and helpful. They understand the demands of our industry and respond with solutions that are not only quick but thoughtful. It’s clear they value their clients and are invested in ensuring their platform runs smoothly for us.

And how would you describe their approach to launching or updating new features?

Simian’s approach to launching and updating features is proactive and well-informed. They genuinely listen to feedback from users and identify areas where they can enhance the platform. Updates are introduced with clear communication, making the transition seamless. It’s evident they are committed to staying ahead of the curve and providing tools that elevate the user experience.

If one of your peers at another production company told you they were thinking of switching to Simian, what would you tell them? What would be the highlights of your recommendation

I’d wholeheartedly encourage them to make the switch! Simian simplifies the process of creating reels, sharing work with clients, and tracking performance—all essential for running a successful production company. I’d highlight their intuitive interface, exceptional client service. Simian is more than just a tool; it’s a partner that enhances how your work is showcased to the world.